In light of the Covid-19 epidemic, many hypnotherapists are now making online hypnotherapy sessions available (using Zoom or Facetime etc) and some of you may wish to mention this in your Google description, ie the grey sentence which appears in your Google snippet.
In the Google snippet below the Google description for CPHT Websites is “CPHT Websites provides an all-in-one Websites for Hypnotherapists Package which includes website+hosting+domain name for only £450 + £49/year”.
Say you wish to add “Online sessions now available” to your Google description. All you have to do is update your Homepage settings :
- Login to your WordPress Dashboard and click Visit Site top left. Make sure you are on your website Homepage and click Edit Page middle top bar.
- Scroll down to the All in One SEO Pack box and manually update the Description field (see image below) by adding, for example, “Online sessions now available” at the end of the Description. Remember not to use more than 160 characters otherwise the end of your Description might not appear in your Google search results snippet.
- Save your update by clicking the blue Update button top right.
After 2-3 days the amended description should appear in Google search results. You can tweak it if necessary by repeating the procedure above. Your Google description can be amended at any time, any number of times so don’t hesitate to update it when necessary (telephone number / address change etc.).